We helped WildCalm solidify its position as a top eco streetwear brand.
Wild & Calm — streetwear brand from Europe.
Сombination of opposites.
The quintessence of Wild&Calm. A combination of wild and calm.
A red-haired girl with freckles lies on a haystack admiring the sun — this is a classic frame of our advertising.
We are for natural beauty. Our models are natural and natural. They have a natural beauty that is so scarce today. Our photos were taken on film. It gives a magical feeling, makes the viewer feel the thrill of the moment.
Wild, and at the same time very natural part of brand. We want to show the unity of man with nature. To do this, we return to the village, to place where the level of interaction between nature and human is maximum.
Our clothes are made from natural materials. It is pleasant for the body, gives a feeling of comfort. We are not chasing brightness, we carry our own peculiarity. Our function is the production of environmentally friendly, comfortable, casual clothing.
· Naming
· Logo
· Color palette
· Typography
· Photo moodboard
· Branded products
· Printed products
· Street advertising
· E-commerce
· Digital branding